We tested the top AI logo makers. Can they replace a human designer? The answer might surprise you.
Need a logo fast? AI generators promise 'professional logos in seconds'. We put them to the test against our human branding experts. Here is what we found.
The Good, The Bad, & The Generic
Speed
Yes, it is fast. You type your name, pick a color, and get 50 options. If you need a logo for a presentation tomorrow, this is a lifesaver.
Cost
Free is hard to beat. Most let you download a low-res version for free, but charge for the vector file.
Originality
This is where they fail. AI mixes existing icons. You might end up with the same logo as a coffee shop in Peru. You cannot copyright AI art.
When to Use AI vs Human
Use AI for: School projects, MVPs, quick ideas. Use a Human for: Your main business, trademarking, emotional storytelling. A timeless brand needs a Website to match.
A Good Start
An AI logo is better than no logo, but it's a placeholder. Don't let a generic brand hold you back when you are ready to scale.
Get a Unique Identity
Our branding team creates custom logos that tell your unique story.
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